Source Organic Juice Labels

Client: Tugboat Creative / Peak Organic Brewing
Role: Art direction, design

Peak Organic Brewing is known across the eastern United States as a brewer of delicious organic beers, but for their launch of a new line of sparkling organic juices, they wanted to appeal to a completely different market. These labels aim to showcase the fresh, pure and simple ingredients that make up the juices and stand out on the shelves in the increasingly crowded sparkling beverage market. (Fruit photography by Zack Bowen.)